{"id":46636,"date":"2025-03-20T14:19:05","date_gmt":"2025-03-20T11:19:05","guid":{"rendered":"https:\/\/go-erp.eu\/?p=46636"},"modified":"2026-05-10T21:26:22","modified_gmt":"2026-05-10T18:26:22","slug":"microsoft-ponownie-liderem-w-raporcie-gartnera-2024","status":"publish","type":"post","link":"https:\/\/go-erp.eu\/pl\/microsoft-ponownie-liderem-w-raporcie-gartnera-2024\/","title":{"rendered":"Microsoft ponownie liderem w raporcie Gartnera 2024 dotycz\u0105cego narz\u0119dzi sprzeda\u017cowych"},"content":{"rendered":"\t\t
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Firmy na ca\u0142ym \u015bwiecie zastanawiaj\u0105 si\u0119, jak sztuczna inteligencja (AI) mo\u017ce im pom\u00f3c i da\u0107 przewag\u0119 szczeg\u00f3lnie w sprzeda\u017cy. Przedsi\u0119biorstwa chc\u0105 wykorzysta\u0107 potencja\u0142 narz\u0119dzi AI, aby zwi\u0119kszy\u0107 przychody i zapewni\u0107 lepsz\u0105 obs\u0142ug\u0119 klienta. Korzystanie z AI pomaga zespo\u0142om sprzeda\u017cy lepiej zrozumie\u0107 potrzeby klient\u00f3w i oferowa\u0107 im bardziej personalizowane do\u015bwiadczenie, szybciej ni\u017c kiedykolwiek wcze\u015bniej. <\/p>\n

Wielu sprzedawc\u00f3w wci\u0105\u017c korzysta z przestarza\u0142ych system\u00f3w. Sp\u0119dzaj\u0105 zbyt du\u017co czasu na wprowadzaniu danych, a za ma\u0142o na rozmowach z klientami. Teraz sprzedawcy chc\u0105 inteligentnych narz\u0119dzi, kt\u00f3re wykorzystuj\u0105 AI, aby pomaga\u0142y budowa\u0107 silne relacje i szybko finalizowa\u0107 transakcje. Dzi\u0119ki skr\u00f3ceniu czasu po\u015bwi\u0119canego na nudne zadania, sprzedawcy mog\u0105 wi\u0119cej czasu przeznaczy\u0107 na wa\u017cniejsz\u0105 prac\u0119. <\/p>\n

Eksperci twierdz\u0105, \u017ce do 2026 roku firmy korzystaj\u0105ce z AI skr\u00f3c\u0105 czas potrzebny na pozyskiwanie nowych klient\u00f3w i przygotowanie do spotka\u0144 o ponad 50% (wi\u0119cej informacji tutaj<\/a>). Z tego powodu chcemy og\u0142osi\u0107, \u017ce Microsoft zosta\u0142 uznany za lidera w 2024 roku w raporcie Gartnera Magic Quadrant dla platform Sales Force Automation, po raz czwarty z rz\u0119du. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Grafika\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Jak produkty Microsoft wspieraj\u0105 sprzeda\u017c?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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W rodzinie produkt\u00f3w Microsoft Customer Relationship Management (CRM)<\/a> znajduje si\u0119 wiele narz\u0119dzi, kt\u00f3re pomagaj\u0105 firmom w interakcji z klientami, generowaniu lead\u00f3w i finalizowaniu transakcji. Jednym z tych narz\u0119dzi jest Dynamics 365 Sales. Posiada wiele funkcji, w tym nowe i zaawansowane narz\u0119dzia AI, kt\u00f3re prezentuj\u0105 informacje w spos\u00f3b przejrzysty, dzi\u0119ki czemu mo\u017cna zobaczy\u0107, kt\u00f3re leady s\u0105 wa\u017cne, oraz otrzymywa\u0107 wskaz\u00f3wki, jak poprawi\u0107 rozmowy z klientami. Menad\u017cerowie mog\u0105 korzysta\u0107 tak\u017ce ze specjalistycznych narz\u0119dzi, kt\u00f3re pozwalaj\u0105 zidentyfikowa\u0107 osoby potrzebuj\u0105ce pomocy i lepiej planowa\u0107 dzia\u0142ania na podstawie inteligentnych prognoz. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Copilot dla zespo\u0142\u00f3w sprzeda\u017cy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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M\u00f3wi\u0105c o funkcjach AI, nie mo\u017cna pomin\u0105\u0107 Microsoft Copilot for Sales<\/a>. W Dynamics 365 Sales pe\u0142ni rol\u0119 pomocnego asystenta przy wykonywaniu codziennych, powtarzalnych zada\u0144. Mo\u017cna szybko uzyska\u0107 podsumowanie kont i zobaczy\u0107, co nowego u klient\u00f3w. Copilot pomaga pisa\u0107 e-maile i podsumowuje d\u0142ugie w\u0105tki e-mailowe, a tak\u017ce wspiera w przygotowaniach do spotka\u0144, streszczaj\u0105c agend\u0119. <\/p>\n

Zespo\u0142y sprzeda\u017cowe cz\u0119sto korzystaj\u0105 z Outlooka i Teams do wsp\u00f3\u0142pracy i kontaktu z klientami. Dlatego Microsoft 365 Copilot for Sales wprowadza spostrze\u017cenia sprzeda\u017cowe bezpo\u015brednio do tych aplikacji. Mo\u017cna u\u017cywa\u0107 Copilota do pisania e-maili, umawiania spotka\u0144 i przegl\u0105dania wcze\u015bniejszych rozm\u00f3w. Pomaga on tak\u017ce tworzy\u0107 raporty i prezentacje w \u0142atwy spos\u00f3b. Podczas rozm\u00f3w Copilot oferuje wskaz\u00f3wki i odpowiada na pytania. Po rozmowach daje podsumowanie i sugeruje kolejne kroki w procesie sprzeda\u017cy. Dzi\u0119ki Microsoft Cloud wszystkie twoje narz\u0119dzia wsp\u00f3\u0142pracuj\u0105 ze sob\u0105. Sprzeda\u017c integruje si\u0119 z Teams, co poprawia komunikacj\u0119. Twoje dane synchronizuj\u0105 si\u0119 automatycznie mi\u0119dzy aplikacjami, dzi\u0119ki czemu masz dost\u0119p do informacji o kliencie bezpo\u015brednio w Teams i Outlooku. Mened\u017cerowie korzystaj\u0105 z Power BI, aby dostrzega\u0107 trendy i tworzy\u0107 raporty. Power Platform pozwala automatyzowa\u0107 zadania i budowa\u0107 aplikacje, kt\u00f3re poprawiaj\u0105 spos\u00f3b pracy. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Firmy na ca\u0142ym \u015bwiecie zastanawiaj\u0105 si\u0119, jak sztuczna inteligencja (AI) mo\u017ce im pom\u00f3c i da\u0107 przewag\u0119 szczeg\u00f3lnie w sprzeda\u017cy. Przedsi\u0119biorstwa chc\u0105 wykorzysta\u0107 potencja\u0142 narz\u0119dzi AI, aby zwi\u0119kszy\u0107 przychody i zapewni\u0107 lepsz\u0105 obs\u0142ug\u0119 klienta. Korzystanie z AI pomaga zespo\u0142om sprzeda\u017cy lepiej zrozumie\u0107 potrzeby klient\u00f3w i oferowa\u0107 im bardziej personalizowane do\u015bwiadczenie, szybciej ni\u017c kiedykolwiek wcze\u015bniej. Wielu sprzedawc\u00f3w […]<\/p>\n","protected":false},"author":21,"featured_media":42494,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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